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Entries Tagged as 'Search Engines'

Will 2.0 Hit Search Engines?

May 5th, 2008 No Comments

photo by: baboon™
The withdrawal of Microsoft’s offer for Yahoo! will surely spark a quite a bit more content on what is the future of search. I can’t help wondering whatever happen to Search 2.0?
Way back in 2006 there seemed to be a serious play being made in alternative search engines. Almost 2 years later and […]

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Bring Home The Bacon In Image Search

April 18th, 2008 No Comments

photo credit: Patrick Haney
In the early weeks of April there has been an explosion in a very odd phrase, Bacon Bra, go search it. I’ll wait. There is quite a bit of content. But alas, no image content. The web results contain numerous versions of the original image from Flickr, but image search doesn’t […]

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Old-fashion Thinking Is Killing The Web

April 10th, 2008 1 Comment

photo credit: zen
Does a combined Yahoo! Microsoft make sense? No probably not. Both have structural issues that make integration likely to compromise both of them. Neither company is particularly search motivated these days. They make money from advertising through their portal aspects, news, mail, etc. and search is just one of the channels. If […]

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Are You a Sellout?

April 1st, 2008 No Comments

According to a young woman I met this weekend you are, or will be. Everyone eventually gives up the long hard road to their dreams for the comfort of immediate reward. The real question is how much have you sold?
Search has 3 major players makers, rankers, and searchers

Makers build content: Bloggers, web designers, game makers, […]

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Does Context Affect Quality?

March 26th, 2008 No Comments

An excerpt from comments at Cornwall SEO March 7 - 11, 2008:
Carlos Del Rio:
The major weight of links and references are to things that are accessible, not exceptional. Pages that amass large amounts of links are often remarkable (comment worthy) content that is not on the high end of the value spectrum.
Lyndoman:
Carlos if something is […]

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Vanessa Hudgens and Ashley Dupre Teach You About Search

March 13th, 2008 No Comments

How do search queries come into existence?
For anyone following Eliot Spitzer a new phrase appeared this morning Ashley Alexandra Dupre. Ms. Dupre is the second most searched term for March 13th on Google. She is the intended result of 6 out of the top twenty searches. Think about that for a minute, a significant portion […]

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Closing the Loop on PPC Pitfalls

March 4th, 2008 2 Comments

One session that I wish I had attended at SMX West is Avoiding PPC Pitfalls. One of the speakers, Amy Konefal of Closed Loop Marketing, put her Powerpoint online so I read through it. I’m not sure how I feel about the things that she points out.
The basic premise is solid — broad match can […]

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How SEO Changes Search Engines

February 25th, 2008 1 Comment

On Friday I made the claim that SEO is by definition antagonistic to search engines. That the work that search marketers, including me, do takes advantage of any current state in search technologies to improve the search traffic of our clients.
“We as an industry are 100% counter productive to the goal of the search engines. […]

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SEO Irony

February 22nd, 2008 9 Comments

I just read an article that make me happy ( a response to this). Rand Fishkin disputes the thoughts of Micheal Martinez. The quick recap: Rand loves links, Micheal hates them. Both men have accomplished commendable things on the web. I worked with Micheal for close to a year and I have seen the things […]

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Optimizing for News and Video Search

February 15th, 2008 3 Comments

To thank Randy Ray for his many comments I am going to tackle video and news search today.
Optimizing for video searches.
Videos search should be approached in a very similar manner to searches for images.

Use standard coding — for videos that is <object>. Include size parameters for the object and <title> attribute, <name> attribute, and <standby>.
Surround […]

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