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Entries Tagged as 'Search Engines'

Optimizing For Image Search

February 13th, 2008 2 Comments

Yesterday I put up a quick post about Alt Tags and Image Search. Today I want to offer a more robust description of what you can do for image search. First the prevailing opinions on what affects image search.
Insert keywords into your alt tag.

The first step is including keywords in your alt tag. Images […]

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Use of ALT Tags

February 12th, 2008 1 Comment

Recently I have been receiving a growing number of visitors through Google Image Search. So I am going to talk a bit about the difference between search and image search.
One of that first differences it that what you call your images, file name and alt text, is not the only factor in the ranking for […]

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Demand An SEO Standard

January 29th, 2008 2 Comments

Today I started my daily blog reading with SlightlyShady’s primer for black hat networks and decided to travel through the blogroll and comment links. Every once in a while it is good to stretch into the corners of the business that I don’t read often. I found that many of these people frequent SEO-Theory. I […]

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How Do Search Engines Work?

January 25th, 2008 No Comments

Three posts about how search engines work:

Rand Fishkin - covers how databases are likely used and what are dependent and independent variables. At the core it is a good question. He should continue this line by talking about how Yahoo! and Google work differently — especially since he places high value on links.
Micheal Martinez - […]

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Determining Link Quality - Statistical Inference

January 22nd, 2008 No Comments

At the risk of butchering a statistical principle I will explain how search engines can determine the quality of links.
Search engines have a difficult job to perform. They need to take quantitative values (data points) and fulfill a qualitative criteria, users’ value of relevance. To accomplish this the search engines create algorithms — sets of […]

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Back To Search

December 19th, 2007 No Comments

After my vacation in Puerto Vallarta I have been finding few things really comment worthy until today. Frankly I have been busy dealing with tax preparation, switching to 100% self employment, and holiday chaos.
As I thought to myself today, I really should post some blogs I saw thatYahoo! wants me to join them in an […]

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Search Metrics

November 7th, 2007 No Comments

Micheal Martinez is an interesting fellow. He writes expansively. Most days he puts out more written content than I put out in a week, and today is no exception. I actually have a little trouble reading his entries because of the small type and compact organization — but that is beside the point. Today he […]

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Three Nude Vanessas

October 17th, 2007 1 Comment

Because of my interest in the lovely and talented Vanessa Fox, and her blog Vanessa Fox Nude I have become entwined in the reputation of both Vanessa del Rio, to whom I am not related, and Vanessa Hudgens, who I have never met. All from a comment “The beautiful and talented Vanessa Fox, who I […]

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Learn What Kind of Gas Google Puts in “The Engine”

August 14th, 2007 No Comments

Ben, one of the participants in the Netflix Prize, says that studying statistical inference suggests that Google’s Signals may have a very arbitrary relation to relevance.
One implication is that Google’s algorithm is less principled and more pragmatic than the average web designer might expect. If crappy websites tend to use more red text, using […]

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