Hundred Dollar SEO

You Get What You Pay For

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How SEO Changes Search Engines

February 25th, 2008 1 Comment

On Friday I made the claim that SEO is by definition antagonistic to search engines. That the work that search marketers, including me, do takes advantage of any current state in search technologies to improve the search traffic of our clients.
“We as an industry are 100% counter productive to the goal of the search engines. [...]

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SEO Irony

February 22nd, 2008 9 Comments

I just read an article that make me happy ( a response to this). Rand Fishkin disputes the thoughts of Micheal Martinez. The quick recap: Rand loves links, Micheal hates them. Both men have accomplished commendable things on the web. I worked with Micheal for close to a year and I have seen the things [...]

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Real Recommendations For Landing Page Tests

February 20th, 2008 4 Comments

Yesterday I read 13 Sure Signs Your Landing Page is a Turn-Off. It purports to be good advice for building better landing pages. It is not authoritative general advice, it is Skellie’s personal biases.
They are as follows:

It can be measured in feet.
It Has Extra Special Sentences Where Every Word Begins With a Capital Letter.
The text [...]

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The SEO World According to Carlos

February 19th, 2008 No Comments

Carlos Makes Kim Krause Berg Laugh
Apparently Kim and I both share a warm spot for water avian in ball gowns:
I laughed when I read SEO and Usability: Don’t Beat a Dead Horse, which is a response to my SEO and Usability: Be That Stallion and Round Up The Herd. He has a point [...]

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SEO and Usability: Don’t Beat a Dead Horse

February 18th, 2008 No Comments

One resource on the Internet that I appreciate, but don’t participate in anymore, is Cre8asiteForum.com. I recommend it to a lot of people, but I think it has been almost 2 years since I have left a comment there. Some very bright people with a variety of skills discuss the issues that you probably run [...]

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Optimizing for News and Video Search

February 15th, 2008 3 Comments

To thank Randy Ray for his many comments I am going to tackle video and news search today.
Optimizing for video searches.
Videos search should be approached in a very similar manner to searches for images.

Use standard coding — for videos that is <object>. Include size parameters for the object and <title> attribute, <name> attribute, and <standby>.
Surround [...]

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Optimizing For Image Search

February 13th, 2008 2 Comments

Yesterday I put up a quick post about Alt Tags and Image Search. Today I want to offer a more robust description of what you can do for image search. First the prevailing opinions on what affects image search.
Insert keywords into your alt tag.

The first step is including keywords in your alt tag. Images [...]

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Use of ALT Tags

February 12th, 2008 1 Comment

Recently I have been receiving a growing number of visitors through Google Image Search. So I am going to talk a bit about the difference between search and image search.
One of that first differences it that what you call your images, file name and alt text, is not the only factor in the ranking for [...]

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Cheap SEO - How To Do SEO With 100 Dollars

February 8th, 2008 7 Comments

Originally I was going to do another site review like the one for Zappos, but I have a friend coming in from out of state so I decided to spend some extra time cleaning.
So I am revisiting the original inspiration for this site, my answer to the question of Cheap SEO.
You get what you pay [...]

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Sexiest Man In SEO

February 8th, 2008 Comments Off

I am a former teacher and part-time artist. I love to travel and enjoy any excuse to go somewhere new or try something I have never done before. Current goals include a trip to Europe and the completion of a photography project that is in the planning stages. I am a fan of gold sprints [...]

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