photo credit: SuperFantastic
Search Marketing is more than just search engines. One of the most amusing things to me is when people boast that they get the vast majority of their traffic from Google — sometimes as high as 80%. It is difficult not to laugh at that. Having a business that is entirely contingent [...]
photo credit: zen
Does a combined Yahoo! Microsoft make sense? No probably not. Both have structural issues that make integration likely to compromise both of them. Neither company is particularly search motivated these days. They make money from advertising through their portal aspects, news, mail, etc. and search is just one of the channels. If [...]
According to a young woman I met this weekend you are, or will be. Everyone eventually gives up the long hard road to their dreams for the comfort of immediate reward. The real question is how much have you sold?
Search has 3 major players makers, rankers, and searchers
Makers build content: Bloggers, web designers, game makers, [...]
I just read an article that make me happy ( a response to this). Rand Fishkin disputes the thoughts of Micheal Martinez. The quick recap: Rand loves links, Micheal hates them. Both men have accomplished commendable things on the web. I worked with Micheal for close to a year and I have seen the things [...]
Use of nofollow has been a hot topic last week, SEOmoz tentatively claimed that nofollow changes in their architecture may have been the reason that they saw an increase in search traffic over the last few months. Tempers flared in the comments and many people responded directly about PageRank sculpting and siloing some people responded [...]
Recently I receive the Yahoo PPC Guide Smart Start it is 82 pages with plenty of pictures and simple instructions. I would feel comfortable showing it to a client who wanted to know more about buying online advertising, I would not recommend it for a beginner trying to learn how to use the system. A [...]
Three posts about how search engines work:
Rand Fishkin - covers how databases are likely used and what are dependent and independent variables. At the core it is a good question. He should continue this line by talking about how Yahoo! and Google work differently — especially since he places high value on links.
Micheal Martinez - [...]
After playing with the Yahoo! plugin for a short while I have discovered that the plugin breaks where ever snippets are used in place of full posts. The result is a long string of code that makes the snippet unreadable. So I have decided not to use it anymore, hopefully Yahoo! will improve there next [...]
Jessica Bowman, the in-house SEO evangelist at Yahoo!, posted and article on where SEO belongs in the development cycle of a website. Here answer is, apparently, everywhere. She suggests that search optimization concerns should be addressed through out the process, especially at the beginning when you are setting goals for projects, at change points, and [...]
After my vacation in Puerto Vallarta I have been finding few things really comment worthy until today. Frankly I have been busy dealing with tax preparation, switching to 100% self employment, and holiday chaos.
As I thought to myself today, I really should post some blogs I saw thatYahoo! wants me to join them in an [...]
