What is the next big thing on the Internet? That’s a good question. A question that is worth a lot of money if you find the answer. So I will give some hints, but you have to share what you make.
The next big thing is not anything with Google in the name. Google has been big on the Internet for years, following the elephant is only valuable if you are a dung beetle.
The next big thing is not Second Life. Yes, I get it. The mainstream hasn’t hooked into it yet. I’ve heard that argument — but it’s not true. Virtual micro-economies have existed since Ultima Online, which pre-dates Google, EverQuest and World of Warcraft have extensively monetized. For a decade third world countries have built substantial real world economies based on virtual goods. Ultimately Second Life’s similarity to real life has been a drawback, real world advertisers have met fierce reprisals.
The next big thing on the Internet is not micro-blogging — Twitter beat you to it. They followed a simple model they took already successful services: blogging, text messaging, and bulk e-mail and forced them into an unholy trinity. The ultimate destruction of human communication: the anonymity of blogging, the convenience of e-mail, and the ease of texting. Micro blogging allows us to express ourselves publicly without even the commitment of cohesive thought.
If you are looking for the next big thing you would be warned to avoid the easy answers. The real gems are hidden. With the number of people hunting for the Internet’s next revolution you are liable to find stiff competition following the crowd. The simple rule is this: If you read it on Slate you’re to late, if your read it in Wired it’s already tired.
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